Customer experience

No business without customers

Satisfied customers lead to profitability

The competition for customers and users is tough, and it is not always obvious what ultimately determines whether you are chosen. But even what is not obvious can be found out. And it’s worth it!

Facts:

  • Satisfied customers and users provide loyalty and profitability
  • Unsatisfied customers and users move on
  • Their opinions can become new business opportunities

 

I want to know more and conduct a customer survey!






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Your opinion may not necessarily align with the customer's.

Therefore, all businesses should conduct customer surveys.

If you want to know what customers and users desire, need, and expect, there is no better way than to ask them. Assuming to know without asking is risky because internal perceptions rarely match reality. The risk of crashing is high!

With a customer survey, you will get to know your customers and users in-depth, gain insights into their needs and motivations, and understand how you create value for them. With that knowledge, it becomes easier to make decisions about efforts related to improved customer satisfaction, loyalty, pricing, and offers.

Conducting customer surveys shows that you care about what your customers and users think about you.

Loyal customers & users are simply the best

  • They buy again and buy more
  • They recommend you to others
  • They are less likely to look for alternatives
  • They are harder for your competitors to reach

Highlights and low points become starting points for improvement actions

When we at Origo Group conduct a customer survey, we start from the assumption that your customers and users are experts in their own experience. We create a questionnaire that gives them the space to describe what works well and what doesn’t, as well as what creates value in their interaction with you.

All our customer surveys are tailored to each customer’s unique needs, so no matter what you want to know, we will find the answers! For example, we can find out why your customers choose to buy from you, why they stay (or consider leaving), how they perceive your offer, how the contact throughout the customer journey is experienced, and what factors drive customer satisfaction.

In our analysis, we identify both highlights and low points, which become a starting point for both improvement measures and opportunities for development and innovation. Everything is packaged in a stylish, modern, and accessible format so that it is easy for you to take the next step towards happier customers and improved profitability.

Top 4 customer surveys

Customer surveys are what we do most at Origo Group and we have experience with both common and uncommon variants. These are our four most requested services:

Customer satisfaction

Follow up on key metrics such as NKI and NPS and get an overview of how customer experience is evolving over time.

Kund­resan

Illustrate the entire customer journey in one process and gain an understanding of how you are perceived in each interaction.

Service development

Mystery Shopping

Investigate the actual customer experience of, for example, a trip, a purchase, or your service.

Right method for your customer survey

We conduct all surveys with our own staff. This allows us to quickly choose the right method, secure resources, and guarantee quality whether it is quantitative or qualitative customer surveys.

Learn more about our research methods HERE

Our platform Origo Live is available 24/7.

Our platform Origo Live visualizes insights clearly, simply and beautifully, provides real-time feedback, and enables you as a decision maker to pick out exactly the basis you need.

Learn more and watch a demo about Origo Live HERE

Get in touch!

lena loven origo group

Lena
Lovén

Customer experience

+46 76 722 42 33 lena.loven@origogroup.com

Facts about customer surveys

What is a customer survey?

Why are customer surveys important?

How is a customer survey conducted?

What types of customer surveys are there?

How can I benefit from customer surveys for my business or operation?

What are the best tips for conducting a successful customer survey?

How can I get started with a customer survey?

How can Origo Group help me with my customer survey?

What is the difference between customer surveys and market research?

How can I contact Origo Group for more information about customer surveys?